Polaroid uses essential, analytics and tracking cookies on the website, as well as comparable technologies.

Certain cookies and technologies are essential in order for the website to operate. These are necessary for us to provide the basic functionalities of the website. We will use these essential cookies and technologies also without obtaining your consent

Apart from the essential cookies, we will only use analytics and tracking cookies and comparable technologies after you have granted free, specific, informed and unambiguous consent for this. You provide us with your consent for the use of analytics and tracking cookies when you choose the cookie settings upon entering our website. You are entitled at any time to withdraw or change your consent for our usage of these analytic and tracking cookies and comparable technologies. This does not, however, affect the lawfulness of the processing on the basis of this consent prior to the withdrawal thereof. If you were to withdraw your consent for the usage of the analytic and tracking cookies and comparable technologies, it will prevent us from personalizing our site for your convenience and showing you relevant content, including but not limited to personalized offers, discounts, or advertisements.

If you browse this website, you may receive personalised banner advertisements whilst browsing other reputable websites. We are committed to providing you with information on products and offers which are relevant to you. When you visit other websites, you may see an advertisement for our products because you visited this website. This is possible due to our usage of Google Analytics, Google Analytics for Display Advertising and AdWords Remarketing and/or similar services.

This website uses Google Analytics, Google Analytics for Display Advertising and AdWords Remarketing and web analytics services provided by Google Inc. ("Google"). The information generated by the cookies will be transmitted to and stored by Google on servers in the United States of America. Google will use this information on Polaroid's behalf for the purpose of evaluating your use of the website, compiling reports on website activity for us and providing Polaroid other services relating to website activity and internet usage. The IP address that your website browser conveys within the scope of Google Analytics, Google Analytics for Display Advertising and/or AdWords Remarketing will not be associated with any other data held by Google. The privacy policy for these Google services can be found under https://www.google.com/intl/en/policies/privacy/.

Some pages on the website load information from social networks to enable targeted advertising for our products on the social network platform which is activated every time someone opens a web page where a certain code is installed. This piece of code sends such general hashed information about the actions people take on a website to the social networks to help the website provider to target its advertisements to the people who took an action on its website. Facebook provides us with this information through ‘Facebook Pixel’.

This website uses a retargeting technology which uses cookies.

This website collects and stores pseudonymized data to operate a live chat system to answer live support inquiries which uses cookies.

We and/or third party data processors acting on our behalf may also use web beacons and flash cookies. Web beacons are embedded in a website or email and allow to check if a user has accessed certain content of such website or email. Flash cookies are pieces of data that websites which use Adobe Flash may store on a user's computer and can be used to store user preferences, save data from flash games, or to track a user's internet activity.